Privacy Policy

Welcome to Baking Up Wellness (“we,” “our,” or “us”). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our food blog.

1. Information We Collect

We collect information about you in two ways: actively when you provide it, and automatically when you browse our site.

• Information You Voluntarily Provide: This includes your name, email address, and website URL when you sign up for our newsletter, leave a comment on a recipe, or fill out a contact form.
• Information Collected Automatically: We automatically collect certain non-personal data, such as your IP address, browser type, device type, and browsing behavior through tracking tools like Google Analytics.

2. Cookies and Tracking Technologies

We use cookies to enhance your experience, analyze site traffic, and serve relevant advertisements. Cookies are small data files stored on your browser.

• Third-Party Advertisers: We work with third-party ad networks (such as Google AdSense, Mediavine, or Raptive) to serve ads when you visit our site. These companies may use cookies and web beacons to collect non-identifiable data about your visits to this and other websites to provide targeted advertisements about goods and services of interest to you.
• Affiliate Marketing: We participate in affiliate marketing programs, including the Amazon Services LLC Associates Program and others. These programs use cookies to track clicks and visits for the purpose of assigning sales commissions.
• Managing Cookies: You can choose to disable cookies through your individual browser settings, though it may affect how you interact with our site.

3. Email Newsletter Communication

By subscribing to our newsletter, you agree to receive recipes, cooking tips, and promotional offers. We manage our subscriber list through a third-party email marketing service (e.g., Mailchimp, ConvertKit).

• Compliance: In accordance with the federal CAN-SPAM Act, all emails sent from us will clearly state who the email is from, provide clear contact information, and include an explicit, easy-to-use “unsubscribe” link at the bottom of every email.

4. How We Use And Share Your Information

We do not sell your personal data. We only share your data with trusted service providers necessary to operate this blog (such as our email service provider and analytics platform). We use the gathered information to:

• Deliver recipes, newsletters, and blog updates.
• Moderate and publish your comments on our posts.
• Monitor website performance and improve user experience.
• Deliver relevant cooking and lifestyle advertisements.

5. Your Rights (GDPR & CCPA Compliance)

Depending on where you live, you have the right to access, correct, or delete the personal data we hold about you. If you are a resident of the European Economic Area (EEA) or California, you can request a copy of your data or ask us to delete it by contacting us directly.

6. Contact Information

If you have any questions about this Privacy Policy, please contact us at: [email protected].